A publication covering interiors, design, architecture and craft
Category:
Publication
Founded:
2021
Website ↗

From its editorial base in Scandinavia, The New Era Magazine reaches readers across Europe, North America, and Asia. Published twice a year, each issue presents a visually rigorous and carefully curated exploration of the spaces and voices shaping contemporary design culture. Alongside the magazine, The New Era also publishes The New Era Agenda, an experimental companion edition.

Unique Positioning
Partnerships
We work with a select group of brands and institutions through editorial, events, and curated collaborations.
Audience
Our audience consists of culturally engaged architects, interior designers, artists, curators, and creatives.
Events
We produce a curated programme of events, from intimate dinners to larger gatherings, in collaboration with selected partners.
Approach
Using homes and studios as a backdrop, The New Era introduces a broad audience to the artists, makers, and designers shaping contemporary visual culture.
Editorial Scope
Every issue introduces readers to some of the most compelling interiors, personalities, and ideas shaping the cultural landscape today, with a particular focus on the Nordics.
Company numbers
32

Number of markets

Work

Featured
Highlights

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Willo Perron

In his Los Angeles studio, Willo Perron works at the intersection of architecture, interiors, and cultural production.

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Felix Burrichter

In his New York home, Felix Burrichter—founder and editor-in-chief of Pin-Up Magazine—brings together personal narrative and editorial sensibility.

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Åsa Jungnelius

In the village of Månsamåla, artist Åsa Jungnelius lives and works in a former schoolhouse, in a region long associated with Swedish glassmaking.

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Gunilla Allard

At her home, designed by Sven Markelius in the 1920s, Gunilla Allard reflects on a career that has shaped Swedish design over four decades.

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Studio Escapist

Studio Escapist, one of Sweden’s leading interior design practices, presents a recent project informed by the spatial language of grand Milanese entrances.

From The Leadership

”We don’t document interiors as objects, but as expressions of the people and ideas shaping contemporary culture.”

Hanna Nova Beatrice
Founder
Selected design:
ISSUE 07

In ISSUE 07 we visit a modernist house by architect Sven Markelius and a 19th-century farm on the Swedish west coast. We travel to Milan to visit the home of architect Francesco Zorzi of NM3, and step inside the home and atelier of Older Studio, makers of bespoke uniforms for forward-thinking brands. We also explore interiors by three leading interior design studios based in Scandinavia and spend time with Finnish designer Ilkka Suppanen in his Milan apartment.

Brand:

The New Era

Year:

2026

Country of origin:

Sweden

Talent At Our Core

Creatives &
Entrepreneurs

Marc Nylander
Entrepreneur
Emma Olbers
Creative
Lotta Agaton
Creative
Shane Schneck
Creative
Daniel Östman
Creative
David Ericsson
Creative
Simon Skinner
Creative
Gunilla Allard
Creative
Mats Theselius
Creative
Willo Perron
Creative
Lina Kjellvertz
Entrepreneur
Edin Kjellvertz
Entrepreneur
Hanna Nova Beatrice
Entrepreneur
Marc Nylander
Entrepreneur
Emma Olbers
Creative
Lotta Agaton
Creative
Shane Schneck
Creative
Daniel Östman
Creative
David Ericsson
Creative
Simon Skinner
Creative
Gunilla Allard
Creative
Mats Theselius
Creative
Willo Perron
Creative
Lina Kjellvertz
Entrepreneur
Edin Kjellvertz
Entrepreneur
Hanna Nova Beatrice
Entrepreneur

NGLM is a community of Creatives and Entrepreneurs united by a shared ambition:
to become world leaders in design.

Learn More About Our Talent